Technology
The Legal and Operational Risk of Manual Bulk Emails: Why Your Company Needs Opptima + ClickPanda
Introduction: the silent inbox crisis In Colombia’s business ecosystem, internal communication tends to be the poor relative of digital transformation. While companies invest millions in CRM for sales, communication with employees and suppliers remains anchored in practices from two decades ago: bulk sending from Outlook or Gmail. This phenomenon, which at Opptima we call the […]
by Camila de Opptima